, a leading Indian
floor tile, wall tile and sanitaryware manufacturer, has a clear goal: to revitalise the medium and high-end market with new products
and the best available technology
. And to achieve that goal they have installed and started up a SACMI Continua+ line, the country's first
Ever since taking its first steps back in 1977
, Simpolo has constantly invested in technological innovation
to develop outstanding ceramic products via efficient, sustainable solutions that meet customer and market needs. It is hardly surprising, then, that the company has decided to go with SACMI technology to set up a new large slab line
. Installed at the Morbi
plant in record time, the line has been operational since September.
Several factors played a role in the lead-up to the investment decision and its subsequent management. Firstly: the extraordinary potential of SACMI Continua+ in terms of slab size and thickness
, the aesthetic quality
of the finished product and the possibility of integration with digital decoration and glazing solutions
. Secondly: the ability of the SACMI team - present in India with its SACMI Engineering
sales and manufacturing facility - to work alongside the customer
every step of the way, from design to after-sales.
Lastly: Continua+ does not just allow for the manufacture of ultra-high quality, great-looking products. It also lowers operating expenses
), enhancing the competitiveness of a sector that, in India as in many parts of the world, is being hampered by geopolitical tensions, a sluggish world economy and the recent slowdown in the local ceramics industry.